There’s no denying it. Korean make-up is the hottest trend in Asia. In fact, more and more people are learning the tricks in putting on Korean make-up. Charge it to the beautiful Korean women, who look naturally fresh and stunning.
In fact, Korea specifically the capital, is known to be a great test bed for international beauty product manufacturers who wish to examine the fate of their products before they ship them for worldwide distribution. If they caught these cosmetic-savvy women’s blessing, that’s when they launch their products internationally.
Different Korean make-up brands are emerging left and right in the hope of giving women the satisfaction of what make-up can provide to enhance their beauty. They say a typical Korean woman applies 17-18 products before actually stepping out of the house to begin her day.
Korean make-ups similar to those from The Face Shop, Missha, Etude House, Innisfree, and Nature Republic are sought after because, apart from voguish style of packaging and chic colours, they are made from organic ingredients that are tested to enhance skin’s healthy appearance and enhance over-all well-being.
The latest trend in Korean make-up is the play of different colours for eye shadows inspired from the Boys Over Flowers spring make-up.
In any gathering, a Korean woman with pretty make-up easily stands out with her three-dimensional skin features enhanced by foundation, clear and complete bold eyeliner, and matte lipstick. Foundation is one of the essential elements of Korean make-up as it could put a fine symmetry and smooth feel of a woman’s face.
Hence, in pursuit of that envied Korean-look, beauty companies all over Asia and some other parts of the world are exporting Korean make-up to cater to the needs of their people. According to Korea Cosmetic Association (KCA), China has the highest export percentage in 2007, with 51.8% bought by mainland China, Hong Kong, and Taiwan.
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